Art Direction services for games and apps

One of the biggest issues in the gaming and app industries is the frequent neglect of UX-UI design. Another common problem is that the development and design often fall on the shoulders of 2D artists or programmers who merely patch things together to make them work. Research indicates that a game's or app's interface directly influences monetization as well as player or user retention. If a game or app has non-intuitive menus, it could lose anywhere from 35% to 75% of its users. Such a loss can lead to a significant decrease in revenue.

If you manage to find and hire a full-time senior designer, his salary will be $86k/year in addition to the costs of maintaining an employee. We are director-level designers and specialists with more than 150 projects behind us. We can provide you with top-tier quality at a reduced cost, without long-term commitments.

Statistics show that hiring a junior employee and then letting that employee go will cost about 20% of their annual salary. For a manager, it's about 30%, and for an executive, it's 100% or more.

We're more reliable than freelancers. With freelancers and employees, you risk not finding the right fit. With us, if you're not satisfied with the team working on your project, we can make changes. We aren't affected by sickness or paid leave like your in-house staff. We focus on what truly matters, ensuring results and always putting your business goals first.

Absolutely! We believe in fostering creativity and innovation, regardless of studio size or budget. At PUNCHev Group, we understand that every indie studio has unique financial constraints and objectives. That's why we're more than willing to work with you to find a solution that benefits both parties. If you share your budget with us, we'll meticulously craft an optimized plan that aligns with your financial capabilities while ensuring you receive top-notch UX-UI design. Our goal is to make quality design accessible to all and to support the growth of indie studios like yours.

We choose to operate on a monthly basis because it aligns perfectly with our commitment to client satisfaction and high-quality results. This approach provides our clients with unmatched flexibility, allowing them to request unlimited changes as their vision evolves. Moreover, by focusing on a single project at a time, our UX-UI team can immerse itself fully in the project's intricacies and nuances. This dedication ensures that we're living and breathing your project, leading to more thorough, personalized, and high-quality outcomes.

To showcase our excellence, we provide a 2-week trial period. Following that, we proceed with a monthly contract.

Certainly, a single UX-UI expert can bring value, but when you opt for our team approach, you're securing an unmatched level of service. To every designer or team of designers, we assign a dedicated project manager who remains available daily, ensuring all your requirements are met with precision and timeliness. Moreover, we bolster this setup with the inclusion of a lead designer or art director. In our model, this isn't just a managerial role. Our art directors act as quality enhancers, constantly striving to elevate the standard of work. They dive deep, offering overpaints, innovative design suggestions, and crafting detailed documents that provide comprehensive solutions tailored just for you. So, while one expert might suffice for some tasks, our cohesive team ensures you get the best of strategy, execution, and quality assurance.

At PUNCHev Group, we pride ourselves on maintaining a team of seasoned professionals. This commitment allows us to consistently deliver world-class quality, unmatched speed, and exceptional service. With a rich portfolio encompassing over 150 projects, including commissioned work for industry giants such as 2K Games, Sony, NETFLIX, Funcom, HASBRO, Scopely, and other renowned brands, our track record speaks volumes about our dedication to excellence.

1. The Idea Safeguarding

At PUNCHev Group, we genuinely believe in the uniqueness and potential of every idea presented to us. Recognizing the brilliance of your concept, it's paramount for us to ensure its safety and confidentiality. That's why we prioritize signing a Non-Disclosure Agreement (NDA) with you. This NDA is a testament to our commitment: to protect your visionary idea, maintain its exclusivity, and foster an environment of trust between our teams. We understand the value of what you bring to the table, and we're dedicated to safeguarding it.

2. The Session

No matter what service you choose, we always start with a strategic session to discuss your business goals and incoming design challenges. This will help us align on the work ahead and give you an idea of what, when and how we will do it. Don't worry; this is free of charge.

3. The Plan

At PUNCHev Group, our approach is systematic and tailored to ensure optimal outcomes. Our initial step involves crafting a detailed pre-plan that breaks down tasks into manageable weekly sprints. By meticulously assigning each task to a team with the ideal skill set, we guarantee precision and efficiency. This thorough planning not only ensures the best results for your project but also allows us to provide a transparent and accurate budget estimate. You can trust in our methodical process to deliver value at every stage. You are still not obligated to work with us at this point.

4. The Paperwork

Once we craft a detailed pre-plan tailored to your project's unique requirements, it's time to solidify our collaboration. We proceed by formalizing a contract, ensuring both parties have clarity and mutual understanding. But our dedication doesn't stop there. We then handpick the ideal team from our pool of experts, specifically aligned to meet your vision and project needs. This approach ensures not only the best fit but also maximizes the potential for outstanding results.

5. Your team - your command.

At the heart of our collaboration lies a principle we hold dear: 'Your team - your command.' This means that throughout our partnership, you'll experience unparalleled transparency. We commit to daily communication updates, ensuring you're always in the loop. But beyond just keeping you informed, we place the reins of control firmly in your hands. Whether it's shifting priorities or requesting numerous refinements, we're here to adapt and follow your lead. After all, our goal is to execute your vision to perfection, and your guidance is invaluable to achieving that.

We could do a lot in a month. In just one month, we can handle your entire branding for your game or app, or conduct a thorough UX-UI audit, or create a complete style guide for your UI, or craft a substantial set of icons and art. It all depends on your objectives.

Once you sign the contract, we will collaborate on establishing a start date. We'll onboard you and strive to deliver the initial results promptly.We acknowledge that you may not require design work for an entire month; hence, we offer a pause feature. Simply request it.The billing cycle takes place every 20 business days.

Of course, you can! To reserve a team for later, all you need to do is sign an engagement letter. This agreement ensures that the specific team you've requested will be reserved and ready to start at the time that suits you best.

Sure - just get in touch. We will make you a custom offer based on your business goals and
project scopе.